The fruits of our labor...
We work with our clients to determine the press coverage that will make an impact for their business. From launching a new beer to showcasing a chef's passion outside of the kitchen, we proactively communicate our clients' stories to key publications and journalists. When we reach a targeted media goal, we set a new one. We work with our clients to merchandise these results on social media, websites, customer communications and more to elevate the impact far beyond the initial press date.
Profiles
It's the people behind the clients that tell the stories. Childhood memories, travel, work experience & passions outside of the workplace, industry insight on trending topics - it's all content that showcases the faces behind a brand. We also lobby for speaking opportunities and events to tell our clients' stories.
Food
Food is so much more than what appears on the plate. Whether it's a family recipe or a unique take on a trending ingredient, we work with our chefs to dissect their menus and uncover timely angles for writers. We also recommend programmatic specials and events to create buzz and drive guests into our clients' establishments.
Beverage
Wine, beer & spirits professionals offer valuable knowledge from the science behind the brewing process to unique wine pairing suggestions. We work with our bartender, brewer and sommelier clients to showcase their cocktail recipes, trending beer styles, entertaining tips, service experience, wine varietal picks and more.